Ecommerce giants like Amazon have taken over people’s everyday shopping experience and pushed it to better standards by allowing users to shop from home. There is a significant amount of advantages to this online shopping experience. The items that would usually take a long time to find can now be found instantly, along with alternatives. Some users may look for one product but stumble on new brands or products that they love. The app has over a few tricks besides its’ intuitive user interface to make users get hooked on the app.
Waiting for products to come home and the increased anticipation of unboxing the said product are hidden elements that Amazon has focused on to make the users more addicted to the app. Several factors have allowed ecommerce businesses to be one of the largest markets to exist. Integration of new technologies has made it more enjoyable and convenient to shop for products online.
But what made it the massive success it is today? More importantly, can you make your own Amazon clone app and be successful in the market? If so, how do you make your app?
We’ve gathered all the information you need to get started on your Ecommerce app journey.
There is no doubt that ecommerce proves to be one of the most profitable business ventures. The statistics agree that there is incredible potential for new competition to play in the field.
The mobile ecommerce market brought about $156 billion in 2017, and it is estimated to hit $420 billion in 2021. Reports indicate that mobile ecommerce app users will be over 4600 million by 2024.
There are Amazon clone apps that are popular in different countries. However, Amazon alone has over 3 million downloads on the play store; this automatically excludes the vast majority of households with Apple products. It should give an idea of how huge its user base is.
It is also worth noting that 85% of users start their order on one device but finish their order on a different device. This means that the ordering experience is cross-platform friendly and is an easy checkout process no matter which device you’re browsing.
The conversion rates are tripled on mobile apps over mobile browsers. This means that users complete their order and don’t delay it on their mobile apps. These are essential factors to note if you’re planning to take your ecommerce business to a mobile platform.
Studying success patterns
The success of mobile ecommerce applications like Amazon must be studied to know what to do right, and consequently, avoid building a product that doesn’t meet the users’ requirements.
Experienced app developers know their game, so they pretty much got you covered in terms of the apps’ build quality and features. But here are some factors to know about the success of Amazon.
- Smooth navigation:
The simple and intuitive interface of Amazon extends beyond just being functional to allowing users to have access to all features without having to search for them inside the app. Make sure to map the elements for the user when and where they will come in handy.
- Multiple layers of ecommerce
Almost anyone can sell on Amazon. This is owed to its business structure that gives back to the sellers who seek Amazon’s services.
Since there are popular options for giant ecommerce apps like Amazon, it is crucial to building an app that doesn’t look like a clone version of it but instead improves the shopping experience Amazon is capable of giving
- Future proof
Amazon has been ready to shift the tides in their favour ever since they set foot in the industry. The implementation of covid-19 lockdown protocols, people getting used to on-demand services, boom in smartphone user count and several other factors aligned to make Amazon get the edge they needed to surpass their competition by a fair margin.
Features of Amazon clone apps
Amazon has a wide range of standard features that are dedicated to giving users a solid experience while using their services. Some of the features are standard, but they act as guidelines to follow for new ecommerce apps.
- Faster log in methods:
Signing up options should include social media integration, google and apple IDs for users to log in faster and manage their accounts more efficiently. It’s also one less password to remember.
- Smart filters and searches:
Complex algorithms are used to figure out what the user wants based on the string of keywords given input in the search bar. Irrelevant search results are reduced in this way.
- Real-time order-tracking :
The best minds in the app development and logistics & transportation industry have made it possible to track orders as a status update and in real-time.
- Category management:
One of the less-discussed features but easily one of the most useful ones. This feature allows the user to group their wishlist products and make the most out of each order.
- Payment options:
Include as many payment modes as possible, as different users share different primary methods of payment. It is best to be equipped for all use cases.
More advanced features like multilingual app support, having premium offers for members with subscription, map integration for live order tracking or picking up the order from a store are all welcome features to have. Exact cost estimation and multiple currency support are features that users would love to see more often.
Steps to create the app
The app development process roughly consists of the following steps:
Knowing is half the battle. It holds for the app development cycle too. Allocating the budget, estimating the cost, planning the technology stack, the company or team that will work on the project, and the time taken for completion are preliminary research steps.
Understanding your target market, their demands and your solutions, widening your market research and organising your products are more focused on this phase.
Fixing the technology stack, choosing the platform of the app, exact hours required for the development of the project, and technical factors are decided here. This phase aims to convert the sketches of your plan into accurate wireframes.
- Design and development
The product is designed, then developed with the help of experienced app development teams. The app’s backbone is the back-end, and it is linked to the front-end part of the app in this phase. The overall development of the app is over, and it proceeds to the next stage of the cycle.
- Testing and deployment
The app is vigorously tested to failure against multiple cases where all the crashes, bugs and glitches are fixed. The app is ready for release after Beta testing.
The overall cost of the project can not be estimated without the specifics of the project. The app has over a dozen factors that influence the final cost of the apps’ development. Some prominent factors include:
- Team size and experience
- Team location
- Scope of the project
- Features to be included
- Factors of customization
- Technology stack and platform
- Testing expenses
- Optional advertisement and marketing charges
- Other costs
Once you set foot in the ecommerce market with your own Amazon clone app, you need to compete with highly successful companies that have more users. But with the right marketing and supply of services, you can run a successful business in the foreseeable future.