SEO Agency Aberdeen. If you own an ecommerce store, you probably already know that your product page is the lifeblood of your business. Unfortunately, too many ecommerce store owners write a couple of lines of text about every product and throw up an image.
In order to make your product page stand out, you must first understand how to structure it correctly. It should be easy to navigate, with the least number of clicks from the homepage. Then, you need to create links to relevant pages on your site to help visitors find what they are looking for.
First, your page title must contain the main keyword. Do not use it in its entirety. Make sure you use a keyword-rich URL as well. Also, avoid using stop words in the URL. Adding stop words is not a good strategy, as it will not trick Google, and will make your store look spammy. Rather, make use of content on the page itself to rank higher in search results. By adding relevant keywords, you can increase the chances of getting into the top 10 of search results.
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An effective ecommerce SEO strategy should include international SEO, off-page SEO, marketing analytics, and social media optimization. These strategies will help your website to appear in more relevant search results, resulting in increased traffic, leads, and sales.
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It is important to note that higher rankings also lead to increased brand awareness and positive brand association. SEO Agency Aberdeen With a good strategy, you can expect to see your website ranked higher in search engines, but be aware that the results will diminish as you move further away from the first page.
